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The one where we helped CORONA build a Community
CLIENT: Corona
PROJECT: #ThisIsLiving
COUNTRY: Spain
The Ask
The brand was seeking to create the Corona Community inspired in the following territories: Music, Travel, Lifestyle and Surf
The SfB Solution
Identification of influencers through ShineBuzz + negotiation, management and monitoring of 17 influencers
The Key figures
10M total impacts
6,3% engagement rate
The one where we taught SABADELL’s consumers how to use their e-wallet
CLIENT: Sabadell
PROJECT: #SabadellWallet
COUNTRY: Spain
The Ask
The bank was seeking to generate awareness on the easiness to use and benefits of Sabadell Wallet
The SfB Solution
Conceptualization of 3 different, every day moments of use of the app + production of three educational videos featuring the easiness of the app + recruitment of the video’s protagonists via Shinebuzz
The Key figures
3 videos
1M reach
The one where we helped BBVA to engage with Millennials full of fresh, world-changing ideas
CLIENT: BBVA
PROJECT: #BlueBBVAChallenge
COUNTRY: Spain
The Ask
The bank was seeking to increase the notoriety of their program within the target (18-29 YOs), ensuring a minimum number of applications for the Online training
The SfB Solution
Production of an inspirational piece of branded content and identification of 5 profiles via Shinebuzz to help distribute the content and get new applications
The Key figures
+150% applications
9,7% engagement rate
CLIENT: Elvive by L’Oréal Paris
PROJECT: #MiCabelloComoNuevo
COUNTRY: Mexico
Elvive was seeking to talk about hair reparation from a different perspective, putting some distance with the traditional functional approach.
Conceptualization of a content and influencer plan under the #MiCabelloComoNuevo campaign, designed from a more emotional angle, with the ultimate goal of impacting on the younger female audience.
2.2M impacts
70+ influencer-generated piece
The one where we gave thanks to our heroes
CLIENT: Loewe
PROJECT: #7LoeweAnónimo
COUNTRY: Spain
The Ask
For the launch of its new perfume, Loewe needed to create a story starring honest and elegant spokespeople who truly represented the perfume’s exclusive nature
The SfB Solution
Conceptualization of the #7LoeweAnonimo campaign, identification of high-end profiles through Shinebuzz and production of 8 pieces of branded content created by Samy Media House
The Key figures
4.4M reach
1.2M$ EMV
The one where we won two Youtube Awards together with L’ORÉAL PARIS
CLIENT: L’Oréal Paris
PROJECT: #LoRealDelMaquillaje
COUNTRY: Spain
The Ask
L’Oréal Paris was seeking to create a web series to ignite conversation with their consumers and to elevate the brand to a loved brand status
The SfB Solution
Conceptualization and production of a weekly webseries hosted by famous Youtubers, starring challenges, giveaways, etc. and ultimately engaging the audience in order to make them feel part of the L’Oréal Paris family
The Key figures
30% organic views
2 Youtube Ads Leaderboard Awards
1. The one where we made NATURA BISSÉ shine at the Oscars
CLIENT: Natura Bissé
PROJECT: #TheMindfulTouch
COUNTRY: United States
The Ask
Help dynamize their Mindful Touch Tour
The SfB Solution
Audit and recommendation of over 20 profiles, negotiation and management of 5 influencers, and delivery of 10+ pieces of content
The Key figures
2M impressions
4,7% engagement rate