Stay up to date with the latest trends and insights in the influencer marketing world.
The one where we travelled to Peru
CLIENT: Perú (Tourism Bureau)
PROJECT: #EntdeckeDichInPeru
COUNTRY: Germany
The Ask
The client was looking to publicize and drive Tourists to specific areas of the country
The SfB Solution
Via Shinebuzz we identified 3 German Vloggers to travel and create content and produced a spectacular aftermovie of the experience
The Key figures
33M Impacts
EMV 4x higher than average
The one with all the healthy people
CLIENT: Crave Crush
PROJECT: #CrushYourCravings
COUNTRY: United States
The Ask
As a new launch, Crave Crush was looking to position their product in a healthy- lifestyle audience and to produce high quality, scalable content
The SfB Solution
Audit and recommendation of over 100 profiles + Negotiation and management of final 10 influencers + Delivery of more than 100 pieces of content, including product reviews
The Key figures
+100 content pieces
10 influencers, including an Olympic athlete
The one where we helped FOX connect with their audience
CLIENT: FOX CHANNELS
PROJECT: HI PORTUGAL!
COUNTRY: Portugal
The Ask
Fox Channels launched a new corporate campaign transversal to all their TV networks. The goal was to connect their audience to their content, creating a engagement-oriented campaign called Hi Portugal!
The SfB Solution
Identification of influencers through ShineBuzz + creation of an engagement based campaign where influencers reacted live when they favorite Hollywood star said “Hello” on camera directly to them
The Key figures
47 pieces of influencer-generated content
1.1M organic impressions
The one where we increased MICROSOFT’s brand awareness
CLIENT: MICROSOFT
PROJECT: #BossLadies
COUNTRY: Portugal
The Ask
Microsoft was looking to increase brand awareness and to create high quality content for their digital channels, increasing the loved brand status in Portugal.
The SfB Solution
Conceptualization of the #BossLadies campaign, identification of successful professional women through Shinebuzz and production of branded content.
The Key figures
29 pieces of influencer-generated content
$0,10 cost per interaction
And we made it to the press!
The one where we helped CORONA build a Community
CLIENT: Corona
PROJECT: #ThisIsLiving
COUNTRY: Spain
The Ask
The brand was seeking to create the Corona Community inspired in the following territories: Music, Travel, Lifestyle and Surf
The SfB Solution
Identification of influencers through ShineBuzz + negotiation, management and monitoring of 17 influencers
The Key figures
10M total impacts
6,3% engagement rate
The one where we taught SABADELL’s consumers how to use their e-wallet
CLIENT: Sabadell
PROJECT: #SabadellWallet
COUNTRY: Spain
The Ask
The bank was seeking to generate awareness on the easiness to use and benefits of Sabadell Wallet
The SfB Solution
Conceptualization of 3 different, every day moments of use of the app + production of three educational videos featuring the easiness of the app + recruitment of the video’s protagonists via Shinebuzz
The Key figures
3 videos
1M reach
The one where we helped BBVA to engage with Millennials full of fresh, world-changing ideas
CLIENT: BBVA
PROJECT: #BlueBBVAChallenge
COUNTRY: Spain
The Ask
The bank was seeking to increase the notoriety of their program within the target (18-29 YOs), ensuring a minimum number of applications for the Online training
The SfB Solution
Production of an inspirational piece of branded content and identification of 5 profiles via Shinebuzz to help distribute the content and get new applications
The Key figures
+150% applications
9,7% engagement rate
CLIENT: Elvive by L’Oréal Paris
PROJECT: #MiCabelloComoNuevo
COUNTRY: Mexico
Elvive was seeking to talk about hair reparation from a different perspective, putting some distance with the traditional functional approach.
Conceptualization of a content and influencer plan under the #MiCabelloComoNuevo campaign, designed from a more emotional angle, with the ultimate goal of impacting on the younger female audience.
2.2M impacts
70+ influencer-generated piece
The one where we gave thanks to our heroes
CLIENT: Loewe
PROJECT: #7LoeweAnónimo
COUNTRY: Spain
The Ask
For the launch of its new perfume, Loewe needed to create a story starring honest and elegant spokespeople who truly represented the perfume’s exclusive nature
The SfB Solution
Conceptualization of the #7LoeweAnonimo campaign, identification of high-end profiles through Shinebuzz and production of 8 pieces of branded content created by Samy Media House
The Key figures
4.4M reach
1.2M$ EMV
The one where we won two Youtube Awards together with L’ORÉAL PARIS
CLIENT: L’Oréal Paris
PROJECT: #LoRealDelMaquillaje
COUNTRY: Spain
The Ask
L’Oréal Paris was seeking to create a web series to ignite conversation with their consumers and to elevate the brand to a loved brand status
The SfB Solution
Conceptualization and production of a weekly webseries hosted by famous Youtubers, starring challenges, giveaways, etc. and ultimately engaging the audience in order to make them feel part of the L’Oréal Paris family
The Key figures
30% organic views
2 Youtube Ads Leaderboard Awards