The one where we increased MICROSOFT’s brand awareness
PROJECT: #BossLadies
COUNTRY: Portugal

The Ask
Microsoft was looking to increase brand awareness and to create high quality content for their digital channels, increasing the loved brand status in Portugal.

The SfB Solution
Conceptualization of the #BossLadies campaign, identification of successful professional women through Shinebuzz and production of branded content.

The Key figures
29 pieces of influencer-generated content
$0,10 cost per interaction
And we made it to the press!