• Loewe

    Date: April 4, 2018

    Category: Luxury

    The one where we gave thanks to our heroes
    CLIENT: Loewe
    PROJECT: #7LoeweAnónimo
    COUNTRY: Spain

    The Ask
    For the launch of its new perfume, Loewe needed to create a story starring honest and elegant spokespeople who truly represented the perfume’s exclusive nature

    The SfB Solution
    Conceptualization of the #7LoeweAnonimo campaign, identification of high-end profiles through Shinebuzz and production of 8 pieces of branded content created by Samy Media House

    The Key figures
    4.4M reach
    1.2M$ EMV