Fox channels

Date: April 4, 2018

Category: Tech & Entertainment

The one where we helped FOX connect with their audience
CLIENT: FOX CHANNELS
PROJECT: HI PORTUGAL!
COUNTRY: Portugal

The Ask
Fox Channels launched a new corporate campaign transversal to all their TV networks. The goal was to connect their audience to their content, creating a engagement-oriented campaign called Hi Portugal!

The SfB Solution
Identification of influencers through ShineBuzz + creation of an engagement based campaign where influencers reacted live when they favorite Hollywood star said “Hello” on camera directly to them

The Key figures
47 pieces of influencer-generated content
1.1M organic impressions

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